Public Issue Campaign to Improve the Community's Understanding of the Safety Benefits of ITS in Cars Negus, Brian
Publication details: Bryssel ITS in daily life: 16th world congress and exhibition on intelligent transport systems and services, Stockholm 21-25 September 2009. Paper, 2009Description: 8 sSubject(s): Bibl.nr: VTI P1835:16 [World]Location: Abstract: Royal Automobile Club of Victoria (RACV) carried out market research in 2008 to gauge the community's understanding of on-road and in-vehicle ITS technology. This survey showed that with the exception of airbags and ABS there was limited understanding and knowledge of both in-vehicle and on-road ITS initiatives. The survey further found that the penetration of in-car ITS technology with the exception of front airbags and ABS was extremely low. A paper entitled "ITS Innovations in Transport - What is the Community's view?" was presented to the 15th World ITS Congress in New York. As a consequence of the findings in this survey, RACV is undertaking a major public issue campaign to accelerate the development, deployment and uptake of Intelligent Transport Systems in Victoria, Australia.| Current library | Status | |
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| Statens väg- och transportforskningsinstitut | Available |
Royal Automobile Club of Victoria (RACV) carried out market research in 2008 to gauge the community's understanding of on-road and in-vehicle ITS technology. This survey showed that with the exception of airbags and ABS there was limited understanding and knowledge of both in-vehicle and on-road ITS initiatives. The survey further found that the penetration of in-car ITS technology with the exception of front airbags and ABS was extremely low. A paper entitled "ITS Innovations in Transport - What is the Community's view?" was presented to the 15th World ITS Congress in New York. As a consequence of the findings in this survey, RACV is undertaking a major public issue campaign to accelerate the development, deployment and uptake of Intelligent Transport Systems in Victoria, Australia.