25th IMP conference 2009, Euromed Management, Marseilles, France, April 1st, 2009. Competitive paper ; Revised version submitted: July 1st, 2009

Environmental effects have attracted increased interest in the past years. In this paper, we discuss how a company vis-à-vis a network perspective on allocation of environmental effects may lead to quite different decisions by firms. Empirical examples based on four case studies describe logistic solutions and what effects are seen from a single company and a network perspective. It is concluded that if only considering environmental effects from an individual company’s perspective, certain aspects are left out. This in turn has consequences for the environment. For society it becomes vital to find the appropriate analysis level for environmental effects, and also to reconsider allocations of environmental effects on company levels as this may actually counteract environmental-friendly intentions.