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Characteristics of road users’ safety attitude in Korea : findings from the ESRA survey

By: Language: English Publication details: Linköping : Statens väg- och transportforskningsinstitut, 2018Description: 1 sSubject(s): Online resources: Summary: While the risky behaviors to traffic and road safety attitude have been advocated as necessary contributors for road safety policies, a few studies have examined the behavioral and attitudinal characteristics of road users in Korea. This paper conducted a questionnaire survey to road users, as the part of E-survey of road users'€™ attitudes (ESRA-Project), in Korea (N=1000) comparing ESRA 24 countries (N=1000 for each country) to understand the behaviors and attitudinal characteristics of road users. The survey consists of five main parts: (Q1) safe feeling, (Q2) involvement in road crash, (Q3) road user behaviors, (Q4) Social acceptability and (Q5) personal acceptability toward risky behaviors. The survey asked responses about 8 items, which are (I-1) speeding in urban area, (I-2) speeding in freeway, (I-3) driving while drowsy, (I-4) typing text message or email while driving, (I-5) talking on hand-held mobile phone while driving, (I-6) wearing seat belt in front seat, (I-7) wearing seat belt in back seat and (I-8) installing child restraint systems. This paper aims to answer two questions: How do Korean road users perceive the importance of several risky road behaviors comparing road users in ESRA 24 countries? Are there important differences in road safety attitude and behaviors between Korea and ESRA 24 countries? By Discriminant Analysis between two groups, statistically significant differences and discriminant loadings are revealed. Results shows that road users in Korea are more lenient with several risky behaviors, such as (I-8) using child restraint systems, (I-4) typing text message or e-mails while driving and (I-6) not wearing a seatbelt in the front seat of the car. This result should be applied to road safety campaign, promotion and education for safer road in Korea. In addition, Korean road safety observatory system should be improved to tract the risky behaviors for development of road safety policies.
Item type: Reports, conferences, monographs
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While the risky behaviors to traffic and road safety attitude have been advocated as necessary contributors for road safety policies, a few studies have examined the behavioral and attitudinal characteristics of road users in Korea. This paper conducted a questionnaire survey to road users, as the part of E-survey of road users'€™ attitudes (ESRA-Project), in Korea (N=1000) comparing ESRA 24 countries (N=1000 for each country) to understand the behaviors and attitudinal characteristics of road users. The survey consists of five main parts: (Q1) safe feeling, (Q2) involvement in road crash, (Q3) road user behaviors, (Q4) Social acceptability and (Q5) personal acceptability toward risky behaviors. The survey asked responses about 8 items, which are (I-1) speeding in urban area, (I-2) speeding in freeway, (I-3) driving while drowsy, (I-4) typing text message or email while driving, (I-5) talking on hand-held mobile phone while driving, (I-6) wearing seat belt in front seat, (I-7) wearing seat belt in back seat and (I-8) installing child restraint systems. This paper aims to answer two questions: How do Korean road users perceive the importance of several risky road behaviors comparing road users in ESRA 24 countries? Are there important differences in road safety attitude and behaviors between Korea and ESRA 24 countries? By Discriminant Analysis between two groups, statistically significant differences and discriminant loadings are revealed. Results shows that road users in Korea are more lenient with several risky behaviors, such as (I-8) using child restraint systems, (I-4) typing text message or e-mails while driving and (I-6) not wearing a seatbelt in the front seat of the car. This result should be applied to road safety campaign, promotion and education for safer road in Korea. In addition, Korean road safety observatory system should be improved to tract the risky behaviors for development of road safety policies.